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Affiliate Marketing – Do I Need Any Essential Tools To Be A Successful Affiliate Marketer?

domingo, 4 de abril de 2010

Affiliate Marketing – Do I Need Any Essential Tools To Be A Successful Affiliate Marketer?

Summary:Mary Rose
Affiliate Marketing can be both easy and difficult. It is easy as you do not need to create a lot of things yourself, while it is difficult as you need to make sales from your marketing.  So, is affiliate marketing a viable business model? The answer is definitely yes. The question is, how to be a successful affiliate marketer? A simple answer to this big question is, you will need to have the right tools and knowledge. Below are the basic necessary tools that I have picked up from various successful affiliate marketers and books that you will need to have to be a successful affiliate marketer.
The first tool you need to have is your own domain name.
You can have your own website but not hosted on your own domain name. In my opinion, such cases are, firstly, you are using free hosting services with other’s people domain name as extension, secondly you a using free blogs.  If you are long enough in the affiliate marketing business, you will notice that all successful affiliates have their own domain names. One important reason you need to have your own domain name is security. You will not know when the free services will be taken away. Other reason is that, with your own domain name, you show credibility in your business. Due to great competition in the hosting and domain world, you can down enjoy these excellent services at a very low monthly cost. There is no reason of not owning a domain name if you are serious to run an internet affiliate marketing business.
The second tool you need to have is your own website.
Have you visited a scrappy website? Do you trust that scrappy website can sell genuine products? I guess you will flee the website in no time.  The bottom line is, you will need to have your own website and it must be a well-built, credible and professional looking website. People come to your website and they do not know you, therefore, the first impression is very important. The reason of having a well-built and professional website is to entice your visitor to stay on your website for as long as possible and to encourage them to visit everyday. There are many ways to bring people to your website and this is not difficult.  But to make them stay and come back again and again, this needs great effort. Therefore, to encourage repeat visitation, the first step is to have a well-built, friendly, information packed and professional website.
Internet users go to the net primarily looking for information and not buying things. Do not scare them off with any hard-pushing selling.  Provide as much information as possible and they will come back for more.  Your information should subtly skew them towards a certain product. Some marketer called it pre-selling. By providing good, original and quality content, not only will you attract repeated users, you will also attract the search engine. So, remember, you need to own your very own website and provide good and quality content.
The third tools you will need to have it to offer incentives to your web visitors. Open up your email inbox and you can see how many mails and offers you received each day. Competition is extremely fierce for affiliate marketing.  Even the successful ones are facing the heat. This can be shown when there is a product launch. You will realize that you received the same offer from so many marketers.  But did you notice the differences? What some of them did was, to offer extra bonus if you buy from their link. Well, this benefits the buyers as well as they will have double bonus. If you already have an opt-in customer list, you need to keep them alive by occasionally offering them some free software, ebooks etc.. to stay motivated on your list.. Therefore, consider incentives as one of your tools.
The fourth tool is to build link popularity for your site. Link popularity means that how many sites have linked to you. The more sites that link to you, the more popular your site will be, so to speak.This is common sense, because, if your site is no good, who wants to link to you? Who wants to “favorite” your site? One of the simplest ways to have links is to ask all your friends and family members to link to you.  But this number will be small.  Another better, free and more professional way is to submit useful articles to article directories. You can include your website link at your bio section at the end of the article. If your article is distributed all over the internet, you will have substantial links.
Above are four basic tools that are essential to have to be a successful affiliate marketer. Of course there are others, but do you have the basic four to start with first? Pause a while and ponder whether are the above four suggested tools make sense to you. 
Affiliate Marketing – Do I Need Any Essential Tools To Be A Successful Affiliate Marketer? Originally published in Shvoong: http://www.shvoong.com/internet-and-technologies/1637921-affiliate-marketing-need-essential-tools/

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